Ready to go from bland and generic to a brand that moves your soul every day?
I see you, brilliant business owner devoted to building an impactful business.
You know how important your work is, but maybe, your branding is letting you down and not fully showing your true value.
Maybe you have outgrown what you started with, or maybe it just feels too hard and overwhelming to know even where to begin.
What about feeling like this instead…
♥ Excited, energised and ‘lit up’ – to show up more and move forward in your business
♥ Happy that you are bringing in your dream clients who trust and connect with you
♥ That you have a brand that speaks for you and communicates your value
♥ That you are able to increase your prices to show your expertise
♥ That you have more time to work ON your business and…
♥ That you are not struggling with it all on your own
If only you could find a designer who can help you get clarity and translate your ideas into a beautiful brand that “sings”.
That’s where I come in…
“Jo has the ability to transform concepts of all complexities
into the ideal design solution.”
SHANNON DUNN – Creative Possibility
What i would love to offer you
♥ A relaxed, stress free (and fun!) step by step process
♥ Done for you packages – saving you time (and money) down the track
♥ An experienced professional by your side with intuitive creativity and an in depth attention to detail
♥ Working closely with you all the way from the discovery call through to the handing over of the final files
♥ 1:1 Training at the end of each project to go over all the files
♥ Templates and guides to help you keep a consistent brand
♥ Ongoing support for growth in your business
Branding Packages
TO SUIT WHERE YOU ARE AT
I want my branding experience to feel like a breath of fresh air for you. A fresh new perspective that can only but help your business grow.
You are welcome to email me at jo@jowilsondesign.com.au to grab a more comprehensive price list and discuss how any one of these can transform your business to the next level. If you want to chat, you can book in a FREE 15 min discovery call to see how I can help.
1) Brand Experience
Logo and Brand Foundations- Brand Discovery Questionnaire
- 1:1 Brand Discovery Session
- Mood board
- Brand colour palette and fonts
- Brand board
- 2 Logo concepts (incl. 2 revisions to chosen logo)
- Primary logo, secondary logo and submark
- Supplied in all formats for print and web use
- Brand guideline
- 1 x Pattern
- Business card or email signature
- Social media banner and profile
- Final handover and explanation of files
2) Brand Builder
Digital and Social Branding- Brand Discovery Questionnaire
- 1:1 Brand Discovery Session
- Mood board
- Brand colour palette and fonts
- Brand board
- 2 Logo concepts (incl. 2 revisions to chosen logo)
- Primary logo, secondary logo and submark
- Supplied in all formats for print and web use
- Brand guideline
- 3 x Patterns
- 3 x Icons/illustrations
- Social media banner and profile
- 9 x Social media templates
- *Choice of 4 supporting designs
- Final handover and explanation of files
3) Fast Accelerator
Full Branding & Digital Package- Brand Discovery Questionnaire
- 1:1 Brand Discovery Session
- Mood board
- Brand colour palette and fonts
- Brand board
- 2 Logo concepts (incl. 2 revisions to chosen logo)
- Primary logo, secondary logo and submark
- Supplied in all formats for print and web use
- Brand guideline
- 3 x Patterns
- 6 x Icons/illustrations
- Social media banner and profile
- 12 x Social media templates
- eBook design (up to 8 pages)
- 6 x Presentation slides
- HOME page layout design (to pass on to developer)
- *Choice of 4 supporting designs
- Final handover and explanation of files
*Supporting designs
• Business Cards (double sided) • Letterhead (digital and print) • Thank you card/Postcard • A4 or DL flyer • Gift voucher • eNewsletter header • Email signature(JPEG) • Podcast artwork • Cheatsheet/checklist/worksheet • Course Module cover
These above packages are based on what I have found to be the most needed items, but if separate elements are needed, let me know. Each individual job will need to be discussed to determine the time needed to create it. A full quote will be given prior to commencing a job at which stage a 50% deposit is required to begin artwork. All quotes are valid for 28 days only. Business Card Printing is separate: $135 for x 500, full colour, double sided and matt laminated 450gsm card +NV (New velvet) finish cards. Delivered to you.
If this sounds like something you need – let’s chat!
Brand Builder Package
“From the first moment we connected, Jo worked to understand and incorporate the feelings I wanted clients to feel through my branding.
Jo designed my branding perfectly including logo, icons, colour scheme, social media banners, wallpapers, imagery and business staionery. I was so happy I cried with joy.”
LINDSEY TAYLOR – TellThem4Me
Branded imagery, custom icons and patterns
My Process
DISCUSS
Once we have clarified what you need and which package may suit you best, I will send through a deposit invoice to get started.
I will then send through a Brand Discovery Questionnare which you can fill out and send back to me.
We will discuss this in more detail over the phone / zoom / face to face (consults SOR, Perth). This is where we discover your foundations and unique brand story.
And the magic begins – we are ready to work on the artwork and visual identity of your brand.
DEVELOP
I will let you know the timeline and when to expect first concepts.
The research of your industry, competitors and your ideal client begins. Design concepts are put together based on the brief and what we have discussed.
Once concepts are sent through, communication is key and thorough feedback is required.
The design is then developed and refined until we have come up with the perfect creative solution for you.
DELIVER
Once all the artwork is approved, the final invoice will be issued.
Once payment is received, all the files will be supplied to you in the correct format for you to start putting your beautiful new brand out into the world!
“Jo has such a wonderful talent for making content beautiful and fresh!
Everything she creates for our business has surpassed our expectations.”
KIRSTIN DUNN – Semple Property Group
FAQs
How long will the design process take?
Once the deposit is paid, I generally say that depending on my current workload, it will be 2 weeks until you receive the initial proofs. Once we have discussed what you are after, I will begin the process of researching your target market, brainstorming, ideas, fine tuning and then supply artwork proofs for you to have a look at. The complete branding package can take between 4-6 weeks. And the larger package can take up to 8 weeks. If you have a tight deadline, please let me know at the beginning of the project so that I can let you know if it is achievable.
What format will I receive my files?
All logo files will be supplied to you for use on both print and web, so EPS, PDF, JPG, PNG and SVG. I supply the logo in all colour variations including Pantone, CMYK, RGB and black and white.
What if there is something that I need that is not on your website?
Please drop me a line at jo@jowilsondesign.com.au and I will get back to you to discuss what you are after and if I can help.
What is your payment plan?
A 50% deposit is required prior to commencing any work on your project so that I can secure your spot in my calendar. The balancing 50% is due on project completion, prior to receiving the final design files. Each invoice comes with 7-day payment terms and all payments must be made within this time frame. Local payments can be made by direct deposit and international payments by Paypal (service fee applies).
Why can’t you just design me a logo?
I believe your branding is more than just a logo and that is why I have built my packages to create a full brand experience. Your logo is only one small part of your overall branding. It is an important part as it is usually the first visual connection between you and your potential client, but, what I do is work with you to create a whole strategically designed brand for your business. So more than just a logo, this includes your visual brand – your colour palette, your fonts, your brand imagery and then of course all the foundations of your brand – including your WHY, your purpose and your values. This is an investment in your business helping you to have strong foundations for years to come.
What is a mood board?
A mood board is a collage consisting of a colour palette, patterns, textures, lifestyle photographs etc to help you summerise what kind of style you want your business to reflect and also what feelings you are trying to evoke in your branding.
The mood board is also made up of keywords that you feel may reflect your business personality and values.
Why do I need a brand guideline?
A brand guideline or style guide is an essential tool to keep your branding consistent across your media and to pass on to any other designers, web developers, printers etc that you are working with to keep the consistency and integrity of your brand. It has a breakdown of your brand style, including your colours and fonts. Branding elements like patterns, textures and icons can also be included which help elevate your brand and bring it to life. Style of photography and imagery can also be included. By keeping a consistent visual brand, potential clients will be able to recognise you more and they will start to build trust in your brand.
what my happy clients have to say
Jo is my go-to when it comes to any graphic design work, particularly when building websites for our clients. Her natural talent is in creating the perfect logo for our clients. As a true graphic design professional, she also understands the diverse use for logos and other graphical items and ensures that whatever she creates will work in all formats and across all platforms. I am incredibly particular about who I work with – due to the calibre of her work, Jo makes it easy for me to refer and work with her.
