Jo Wilson Design - Illustration

Bring your branding to life with custom illustrations & design

Illustration is where your brand’s personality really comes to life. It’s the small details, textures and hand-drawn touches that make your business feel human, approachable and unforgettable.

From branded illustrations that reflect your story, to patterns for packaging or digital assets, infographics that simplify complex ideas, or editorial illustrations to uplevel your content – each piece is thoughtfully designed to complement your existing branding.

The result? A professional and unique look that helps your brand stand out for all the right reasons.

WHY ADD ILLUSTRATIONS?

  • Uniquely yours – custom artwork (not stock) designed around YOUR story and values.
  • Stand out with ease – a distinctive, memorable look that sets you apart.
  • Make content clear – icons simplify information and improve navigation.
  • Add warmth & personality – illustrations help people connect with your brand.
  • Create visual depth – patterns and textures add character across touchpoints.
  • Engage your audience longer – visuals naturally capture attention.

 

If you are ready to elevate your branding with illustrations that are designed just for you, I’ve made it easy for you to book me for the day (or two) to work on illustrations for your business. I would love to help!

Product Illustration
UK Travel Planning Podcast Illustrations
Product Illustration

Custom visuals designed just for you – whether it’s for editorial illustrations, a podcast, packaging, infographics and so much more!

Branded Icons

Unique icons and animated GIFs to make your branding instantly recognisable.

Branded Icons

Patterns

On-brand patterns that add depth and style across packaging, print and digital assets.

If you are looking for a unique gift – I also have a Red Bubble shop which has products with my pattern designs on that you can purchase. You can find it here > JoWilsonDesign.redbubble.com

pattern_design

Infographics

Clear, engaging visuals that simplify complex ideas and hold attention.

Editorial Illustrations

Hand-drawn artwork to bring blogs, newsletters, and social content to life.

“Getting Jo to do my branding is one of the best things I’ve ever done.
Entrusted my thoughts to an artist and… boom!”

JANET WEST – Beauty by J

Does this sound like something you need or that we could collaborate on?

I would love to hear from you

What my happy clients have to say

Jo is so easy to work with and completely understood how I wanted the logo for my new business designing. The result is a unique logo and business card design that I love. I’m in the UK and Jo is in Australia but that made no difference to the quality of service I received. I can wholeheartedly recommend Jo.

Rebecca Farnham – Reclaim & Renovate

Jo is so easy to work with and completely understood how I wanted the logo for my new business designing. The result is a unique logo and business card design that I love. I’m in the UK and Jo is in Australia but that made no difference to the quality of service I received. I can wholeheartedly recommend Jo.

Rebecca Farnham – Reclaim & Renovate

Jo is my go-to when it comes to any graphic design work, particularly when building websites for our clients. Her natural talent is in creating the perfect logo for our clients. As a true graphic design professional, she also understands the diverse use for logos and other graphical items and ensures that whatever she creates will work in all formats and across all platforms. I am incredibly particular about who I work with – due to the calibre of her work, Jo makes it easy for me to refer and work with her.

Sarah Thomson – Online Social Butterfly

I have worked with Jo on branding for at least five different businesses, all with different target markets, services and business objectives. Jo has done a brilliant job of understanding our goals and producing beautiful branding that reflects each business. I highly recommend her services!

Lucy Dickens – Curae law